Version: 2025
ICeVisuals (I.C Everts), including all activities conducted under the trading name IdalienEverts.com and SUALIA, is responsible for the processing of personal data as reflected in this Privacy Policy.
We take your privacy seriously. This policy explains what personal data we collect, why we collect it, how we use it, and how we keep it safe — in compliance with the General Data Protection Regulation (GDPR).
1. Who We Are
ICeVisuals (I.C Everts)
Trading as: IdalienEverts.com and SUALIA
KVK: 91706890
VAT: NL004910332B91
Email: [email protected]
Website: www.idalieneverts.com
ICeVisuals is the legal entity responsible for all services and data processing activities.
2. Personal Data We Collect
We collect the following types of data:
Personal identification information
First and last name
Email address
Phone number (optional)
Address or billing address
Company name & VAT number (if applicable)
Payment information
Processed securely through third-party providers (e.g., Stripe, PayPal).
We do not store your full payment details.
Usage data
IP address
Browser type and version
Device information
Pages visited
Click behavior
Referrer information
Time spent on pages
Marketing & cookies
Email engagement (opens, clicks, unsubscribes)
Social media interactions
Cookie data
Tracking pixels (e.g., Facebook Pixel, Google Analytics)
Coaching & program data
Notes you voluntarily share during coaching
Forms, assessments, or questionnaires
Homework submissions or messages
Website or business information you provide for feedback
Sensitive data
We do not intentionally collect sensitive data unless you voluntarily provide it (e.g., past experiences or personal background during coaching).
If sensitive information is shared, it is treated as confidential and used only to deliver your service.
3. How We Collect Personal Data
We collect data in the following ways:
When you purchase a product or program
When you sign up for a newsletter
When you download a free resource
When you join a course or membership
When you book a coaching session
When you fill in a form or quiz
When you communicate via email or messaging apps
Through cookies, tracking pixels, and analytics tools
4. Purpose of Processing
We collect and process your data for the following purposes:
A. To deliver coaching, courses, and digital products
Legal basis: Performance of contract
B. To communicate with you
Sending confirmations
Sending updates about your programs
Customer support
Legal basis: Legitimate interest
C. To manage payments and invoicing
Legal basis: Legal obligation
D. For marketing and email communication
Email newsletters
Launch announcements
Personalized marketing
Legal basis: Consent
E. For website analytics & optimization
Understanding user behavior
Improving user experience
Legal basis: Legitimate interest or consent, depending on cookie settings
F. For legal and administrative requirements
Legal basis: Legal obligation
5. How Long We Store Your Data
Financial records: 7 years (mandatory by law)
Coaching notes & program data: up to 5 years
Email marketing data: until you unsubscribe
Analytics data: retention period set by Google Analytics
Digital product access: as long as your access remains active
We never store personal data longer than necessary.
6. Sharing of Personal Data
We do not sell your personal data.
We may share data with trusted third parties only when necessary, such as:
Payment processors (Stripe, PayPal)
Email platforms (MailerLite, ConvertKit, or similar)
Calendar/booking software
Analytics tools (Google Analytics)
Website hosting providers
Customer support tools
Contractors or team members assisting with your project (bound by confidentiality)
All third parties comply with GDPR and have Data Processing Agreements in place.
7. International Data Transfers
Some tools we use may store data outside the EU (e.g., U.S.-based platforms).
We only work with parties that have:
Standard Contractual Clauses (SCC)
GDPR compliance certifications
EU-U.S. Data Privacy Framework participation
We take appropriate measures to protect your data during such transfers.
8. Cookies & Tracking Technologies
Our websites use:
Functional cookies
Analytical cookies
Marketing cookies
Tracking pixels (Facebook, Instagram, TikTok)
Upon first visit, you will see a cookie banner where you can select, allow, or refuse non-essential cookies.
You can also delete cookies via your browser settings at any time.
9. Email Marketing
When you subscribe to our email list:
We store your name and email
We track your engagement (opens, clicks) to improve our content
You can unsubscribe at any time via the link in each email
Marketing emails are only sent with your explicit consent, in compliance with GDPR.
10. Your Rights Under GDPR
You have the right to:
Access your data
Correct inaccurate data
Request deletion (“right to be forgotten”)
Restrict processing
Object to processing
Request data transfer (data portability)
Withdraw consent at any time
File a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens)
To exercise your rights, send a request to:
📩[email protected]
We respond within 30 days.
11. Security of Your Data
We protect your data through:
Encrypted connections (SSL)
Password-protected accounts
Two-factor authentication where possible
Limited internal access
Secure cloud storage
Regular security reviews
Despite our efforts, no digital system can be 100% secure, and Clients accept this inherent risk when using online services.
12. Children’s Privacy
We do not knowingly collect data from persons under 16 years old.
If accidental collection occurs, we delete the data immediately upon discovery.
13. Changes to This Privacy Policy
We may update this Privacy Policy occasionally to reflect changes in laws, services, or technology.
Last updated: January 2025
The latest version will always be available on our website.
